Lauren Kerr

Portfolio: Print

Wells Fargo

In a campaign targeted to female small business owners, we played up Wells Fargo's long history of helping women get their start.

  • In 1852, people called a woman who ran her own business a hussy, a spinster, or a misfit.
  • We've been lending money to women for over a century.

In 1852, people called a woman who ran her own business a hussy, a spinster, or a misfit.